Innovative New Marketing Book Written with Sales and Bottom Line in Mind Launches On National Entrepreneur’s Day, Nov. 16, 2021

November 10 03:15 2021
Innovative New Marketing Book Written with Sales and Bottom Line in Mind Launches On National Entrepreneur’s Day, Nov. 16, 2021

LOS ANGELES – November 9, 2021 – A new book offering a strategic, repeatable approach to marketing that naturally aligns with sales, ”Smarketacity™: Marketing to Sell Smarter” will help any business improve results and optimize marketing dollars. 

Written by top sales professional, marketing leader and entrepreneur Jennifer Pierdant, Smarketacity™ focuses on sales, marketing, and tenacity, through a system for creating plans, delivering short-term ROI, and building long-term brand equity. Pierdant’s goal was to help any entrepreneur or small business function more effectively to repair the disconnect between sales and marketing and improve marketing investments. 

“Finally, a book that connects the Marketing world to the Sales world using easy-to-understand principles. The author has clear bona fides regarding the topics and provides insights based on their actual real-world experience, rather than classroom theory or conjecture. A must read for both new entrepreneurs and seasoned corporate management.” Reader review on Google Books

“Smarketacity™: Marketing to Sell Smarter” helps entrepreneurs better understand marketing and how to best approach and maximize it for their business,” Pierdant said. “Based on four pillars: Credibility, Awareness, Connection and Conversion, the book provides tactics and considerations to help you create optimized plans with any budget. It also provides key insights into collaborating and working with sales, distributors, influencers, and celebrities, as these are key constituents in most marketing plans. A book your entire team will appreciate.”

About Jennifer Pierdant

Jennifer Pierdant has been a high-achieving sales professional, marketing leader, and entrepreneur for more than 20 years. She has worked with global organizations such as Diageo Guinness, Red Bull, MasterCard, Pernod Ricard, and Molson Coors across sales, brand, trade, and field marketing functions. 

Jennifer also volunteers with the Youth Business Alliance and performs stand-up comedy. She is currently working on launching an ultra-premium tequila in the US and is available for interviews and/or to provide custom tips for readers.

For more information or to purchase, please visit and or email [email protected] Discounts are available on quantities of 5 or more for small businesses wanting to purchase for their teams.

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Company Name: Smarketacity ™
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City: Los Angeles
State: CA
Country: United States